Monday, December 19, 2011

Great Sale windows from the vault

As we, around the world cram for last minute gifts ( me included ) and begin to settle in for holiday fun, friends and family-- Please take head; Dec 26 marks Boxing day, and the craziness that is JANUARY SALE'S. Here is a look at some fabulous SALE display ideas of years past.
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image from http://thewindowdisplayblog.com/category/sale/
                                
Check this out from Fenwick's UK store. Big, loud & proud letters. Simple message with some minor details like mannequins dressed and a quick touch of cling. Well executed. This image is also really cute- love the letters again, even if it may be in a smaller window, I would say that this almost creates a higher impact. 

  image from http://alexandrawickens.blogspot.com
                                    
 This display has some serious "wow" to it, perfect composition & the tie into candy canes and christmasy things is great
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image from http://visualmerchandising.net.au/gertrude-street-windows/
On the flip side of large letters taking over windows- this display captures a simple, clean and modest vibe yet presenting SALE in a pretty way. had painted letters backed onto brown paper are suspended along a twine clothes line.. exuding a bit of thriftiness within this store. 



GOODMORNING! thats all i can think of when looking at this method os "SALE"ing windows. Lots of signage- no bust forms, manns or props. Just SALE. I think this message is pretty clear. Does it make me want to go in? not sure. But kudos on tell me me what kind of sale!

image from http://merchandisingblog.inspire.ca/
This roots display is awesome- professional and inspiring. Lots of visual impact with no big bold red letters, no crazy busy window displays... The tidy appearance and soft, neutral colour palate is welcoming and it has 3 main areas the eye looks at. Center- the literature or info of the store, and creating both balance and focus the circles ( hoola hoops or decals..) draw your eye to the sale aprons of the store staff and back down to the boxes of sale merchandise. 

image from www.thewindowshopper.co.uk/

This is from Stella McCartney via The window shopper.. its not necessarily a winter or boxing week theme- but fun none the less. Using over sized LEGO, the word "sale" is built with some gorgeous garments that surround it. This idea could be easily translated using toys or holiday colours for a January vibe. .. Or hell- maybe its a great way to remind clients that your store has the best is cruise & vacation wear sales.




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